I Just Bought a T-Shirt From Danny Hart
It was the Saturday evening after his World Championship winning run, they had T-Shirts for sale at the Mondraker pits. Danny Hart on the Front and Redcar Rocket it on the back, they were pretty special and very cool, only being for sale there and then. Thing is, I wasn’t in Val De Sole.
I saw a post he put on his facebook page briefly mentioning the T-Shirts, I thought I would join in with the social media storm and send Danny a short message wishing him luck and cheekily asking if I could buy one of the shirts. I thought little of this and did not expect a reply.
To my complete surprise, a few days after his win, he replied.
I like many other fans watched the live feed with building anticipation and excitement, it was a hard track, one that had taken out some of the sports very best. With rider after rider coming down the hill the tension grew and would surely get to our man. Then Harts run came, the beeps counted down and he threw himself at the course. Equal parts perfect precision and on the absolute ragged edge, it was a run that you couldn’t believe was happening. Then when he crossed the line and the light went green, a cool shirt became a prized piece of memorabilia. And to my complete surprise, a few days after his win, he replied.
A few quick messages and a Paypal transfer later and one of the shirts was mine. Now this might not seem like a big deal, it is after all, just a T-shirt but it is symptomatic of a few things in our sport, both very very good and really quite bad.
The level of access between the top players of our sport and the normal rider is almost unparalleled. Events like the Fox Hunts and Peaty’s Steel City Down Hill race are a prime example of this, what other sport can a normal rider rock up to and race the current world champion and other top tier legends? The barriers between the public and the pro’s are so small as to almost not exist. You you can visit the pits and watch the wrenches and support crew prep the racers on race morning.
Now DH is like the F1 of mountain biking and when you compare the access between them it is quite startling, but truly refreshing and something that our sport should be applauded.
And sadly, me buying a shirt from Hart via Facebook is also practically like buying merchandise from the lead singer of a band outside of a small venue gig, except he is the reigning world champion. The fact that our sport is, relatively speaking, cash poor when it comes to the pros salaries and bonuses is a travesty. Even for the biggest names. Now Hart wasn’t selling the shirts to put some money in the meter, he does it because he a humble down to earth guy who takes time for his fans and supporters. But many racers sell similar wares because they need to fund the vans drive to the next round of the season.
I would hope that if downhill was ever televised again and money came into the sport, that it would filter down to the riders, and that the velvet rope of other sports (and cycling disciplines) wouldn’t descend between rider and fan.